Probably not your local pizza shop owners, but those who run an online retail store (advertiser) or popular blog (publisher) either do or should. Affiliate marketers don’t have to be business owners, that’s the beauty of it. No overhead costs, no inventory, and no boss to report to. It’s rather independent if you want it to be. There are a few initial costs and if you’re savvy, like the many of the affiliates we work with here at Diablo Media, you will be able to generate strings of revenue by setting your campaigns on autopilot.

Thanks to Google and YouTube tutorials, learning new traits, skills, and knowledge has never been easier. If people can learn how to change their car’s oil, use a computer program, even fix their kitchen sink, surely they can learn how to make a few bucks as an affiliate marketer. But it doesn’t have to start there, plenty of affiliate networks will take on beginners and help them get set up.

Successful affiliate marketing hinges on website traffic. We know it’s 2013, but not everyone knows what “traffic” means. So we’re going to break it down and apply it to performance marketing.

What is it?

Traffic is a measurement for the amount of people that go to a website.

Where does it come from?

It can come from a variety of places, but primarily comes from advertisements on popular websites.

Why is it useful?

If you’re an online retail shop, the more traffic coming to your website increases the chances of making a sale.

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Every custom campaign starts with 3 basic pieces of information:

About You

Your Company

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