Welcome

In our world, people fall into one of two groups.

People you want to talk to
and people you don't.

And what's more, you shouldn’t waste time or money on the latter. That’s pretty much our business model in a nutshell. So, how can that help you? Read on and you’ll see.

Services

We’re in the business of your business.

We specialize in cost-per-action (CPA) online marketing which means we target only the people that matter to you and vice versa. It’s highly targeted and very cost-effective. In fact, we’ve even developed proprietary technology that tracks, analyzes and optimizes your campaign offering you results you’re not going to get anywhere else.

Although we may be in the business of volume, we engage with our clients on a one-to-one basis ensuring every campaign, every report and every interaction is personalized and focused on your success. We like to get personally involved. That means we ask a lot of questions and do a lot of listening. It’s the best way to garner you the results you’re looking for. We may be dealing in numbers but at the core of it, it’s all about people.

Advertisers

There’s a whole team dedicated to one goal: your success.

Take our access to millions of customers through our selective, results-oriented affiliates and a group of people passionate about your objectives and you get so much more than you ever bargained for.

It all starts with our people. They get it.

They know exactly what's at stake and they're empowered to make sure you get what you came for. Whether you're an agency needing to supplement your service offering or you're a client looking to us directly, we not only generate quality leads, we also shepherd your brand throughout the process.

Our direct relationships with leading online properties enable us to connect our clients with a vast network of high-quality email, search and web publishers. It's a no-hassle turnkey solution that delivers more than you ever expected.

We distribute campaigns across multiple marketing channels such as email, banners, and search engines. Naturally, throughout the campaign, we'll analyze data allowing us to continually refine your target list for the most efficient and precise leads possible. As usual, this performance-based method of marketing ensures that you only pay for customers that are interested in you. Then, before you know it, sit back and watch the leads come in.

  • You pay only for the results.

    No empty promises or crossed fingers, just results.
    It’s simple, you only pay when we deliver.

  • Only the best, most reliable publishers work with us.

    We have an extensive list of publishers who have been screened and verified and then have proven themselves to be the best of the best when it comes to driving results.

  • How much to get started with your campaign? Zip.

    That’s right. It will cost you exactly nothing to get you on your way to increasing your business. It doesn’t get any easier than that.

Publishers

When you partner with us, you’re like family.

That’s why we only have the best and the brightest in the business as part of our team. They’re focused on ensuring you get maximum results, fast. We can provide you with impactful, brand-appropriate campaigns that have been tested ensuring you enjoy maximum conversion rates. If you’re not already working with us, chances are, this is where your future lies.

Still not sure? Check this out.

You’ll be in good company when you work with us. Our high standards mean you can count on us to provide not just effective campaigns but great support and fast payouts. Diablo offers the total no-hassle package.

  • We keep you in the green with timely payouts.

    We understand the importance of cash flow which is why we are always on-time and have even been known to setup custom payout plans.

  • Higher and faster.

    Based on your feedback, we’ve created the industry standard for higher and faster payouts. And thanks to our proprietary software, no one can touch our tracking. Our system ensures you get paid for every dollar you deserve.

  • We own our offers.

    We’ve tested and honed them to make sure they deliver. Plus, you’ll like the fact that not just anyone can have access to all of them.

Company

We are Diablo and we get results.

The moment we started in 2006, we knew we were onto something special. With an experienced staff, we wanted to deliver more than results for our affiliates and advertisers. We wanted to deliver fearless personal service. And with that commitment, we've gone on to create a company that takes pride in its roll-your-sleeves-up approach. We don't subscribe to titles but we do believe in collaboration and the power it can yield.

As we continue to grow each year, we remain focused on what makes us different and more successful than the competition and that's working together to deliver service that's personal and tailored to you. It's what we do, but more importantly, it's what we believe in.

  • Ben Smith Ben Smith

    Ben Smith

    CEO

    • Fact #1

      I believe that happiness in life comes from a healthy mind and body. My two favorite books in my personal library are 'The Power of Now' by Eckhart Tolle and 'The 4-Hour Body' by Timothy Ferriss.

    • Fact #2

      I'm a life long Wu-Tang fanatic.

    • Fact #3

      I’m not a chess master but I do enjoy the mental challenges of the game. It’s a great way to learn how to think several moves ahead of your opponent. My personal chess highlight was beating Mike Schuster in two moves.

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  • Mike Schuster Mike Schuster

    Mike Schuster

    CFO

    • Fact #1

      When I turned 21 I started a bar/club review website to not have to wait in lines anymore and get VIP treatment.

    • Fact #2

      On a blind taste test of beers, shockingly my favorite came out to be ‘The Champagne of Beers.’

    • Fact #3

      In my free time I like to wup-up on Ben Smith at: ‘mini-bowling’ below our office, a round of golf, and/or a game of Ping-Pong!

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  • Jay Klehr

    Developer

    • Fact #1

      Favorite Movie? "The Goonies". Nothing else comes close.

    • Fact #2

      My Dad and I made a Ghostbusters Halloween costume one year, complete with proton pack and ghost trap.

    • Fact #3

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  • Justin Cline

    Art Director

    • Fact #1

      My capoeira nickname is Homem de Água (Aquaman).

    • Fact #2

      My guilty pleasure is listening to the American Fliers soundtrack on rides.

    • Fact #3

      I can wiggle my ears.

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  • Rochelle Emerson

    Senior Affiliate Relations Manager

    • Fact #1

      Most people don't know I've ran 7 marathons.

    • Fact #2

      My weirdest quirk is while I'm in bed, I wiggle my feet right up until I fall asleep.

    • Fact #3

      The strangest talent I have is that I know how to riverdance and clog.

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  • Ari Pringle

    Developer

    • Fact #1

      I played so much Rock Band that I went out and bought a real drum kit.

    • Fact #2

      I got engaged in India.

    • Fact #3

      I bought a car before I got my driver's license.

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  • Kelli Smith

    Account Executive, Global

    • Fact #1

      I like to be inspired.

    • Fact #2

      Elephants are my favorite animal because they are socially complex.

    • Fact #3

      If I won the lottery, I would go on a worldwide music festival tour.

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  • Allison Hill

    Book Keeper

    • Fact #1

      I cannot live without listening to the music of the Dave Matthews Band.

    • Fact #2

      A few of my all time favorite foods are Pho, sushi and poke, I could eat them everyday for the rest of my life.

    • Fact #3

      One of these days I would love to travel to Italy, Brazil and Bora Bora.

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  • Aaron Peterson

    VP of Sales

    • Fact #1

      I believe Adult Swim to be the culmination of western civilization.

    • Fact #2

      If I could hang out with three people they would be John McEnroe, Patrick Warburton, and Wayne Coyne.

    • Fact #3

      I believe there is nothing better than a whiskey shell cordovan long wing blucher… nothing.

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  • Jenna Romano

    Account Executive

    • Fact #1

      No matter how hard I try — I can’t wink or whistle.

    • Fact #2

      If I could eat one thing for the rest of my life it would be Chicken Parmigiana from my family's Italian Restaurant, Romano's in Littleton, CO.

    • Fact #3

      I am a Disney fanatic.

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  • Gordon Riegel

    Account Executive

    • Fact #1

      I have a detailed plan for surviving a Zombie apocalypse.

    • Fact #2

      I was voted “Most Likely To Be A Gameshow Host” in High School.

    • Fact #3

      When I retire, I want to own a wild animal sanctuary.

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  • Drew Corkill

    Developer

    • Fact #1

      I really enjoy cooking.

    • Fact #2

      I own a motorcycle with a sidecar I attached mostly by myself.

    • Fact #3

      I remember when tables were first released onto the World Wide Web.

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  • Peter Neils

    Copywriter

    • Fact #1

      Been writing songs since ‘99.

    • Fact #2

      High aerobic threshold.

    • Fact #3

      From sending my self off a cliff to connecting a killer ad campaign, I'm in constant pursuit of the things that make my pulse elevate.

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  • Tracy Cohen

    Account Executive

    • Fact #1

      My favorite food is peanut butter.

    • Fact #2

      I'm a sucker for a good cause for kids, i.e. if you ask me for a donation, you should add “it's for the children” to the end to ensure I break out the old wallet.

    • Fact #3

      I can speak in a multitude of different accents on command…Ello! See… totally British

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  • Krista Nichols

    Affiliate Manager

    • Fact #1

      My first “grown up” job was at Google. They only hire people who are “Google-y” so I guess that makes me a weirdo.

    • Fact #2

      I have an obsession with killer whales... a serious one. #1 on my bucket list is to kayak with them in Vancouver, BC.

    • Fact #3

      I became a first time mom to a Doberman puppy this summer and I am pretty sure I have never loved anything more than I love her.

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  • Mackenzie Ross

    Sr. Business Development Executive

    • Fact #1

      I'm obsessed with painting my nails, I own about 150+ nail polishes.

    • Fact #2

      In college I played rugby and was even the team president.

    • Fact #3

      I own the trademark to the name Mackenzie™ at Diablo Media.

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  • Susannah Rayburn

    Executive Assistant to the CEO

    • Fact #1

      I love to travel - I've been to 17 countries on 4 continents, and my favorite place in the world is Laos. I want to hit 6 of the 7 continents - I currently have no real desire to go to Antarctica. Brrrr!

    • Fact #2

      I've done over 10 triathlons of varying lengths and my tri bike is one of my prized possessions. It actually “lives” in my bedroom, which drives my husband nuts.

    • Fact #3

      I'm a sucker for live music - it doesn't matter what genre of music, as long as it live, I'm having fun. (If it happens to be Bon Jovi, I'm in heaven).

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  • September 2006: Founders jump ship from their jobs to start Diablo Media

  • October 2006: Our first lead generation project launched

  • December 2006: Massive media buy crashes our only three servers

  • August 2007: Version 1.0 of our affiliate tracking platform is released. We officially open our CPA division

  • September 2008: Our first office in Denver, Colorado!

  • August 2009: Celebrate 2nd year anniversary of our tracking platform, with overhauled interface!

  • February 2010 Pass 1 MILLION leads generated

  • December 2010: Pass 2 million leads generated!

  • April 2011: We move into our new office located in the heart of downtown Denver

  • September 2011: We celebrated 5 years of Diablo Media

  • August 2012: Listed on Inc 500|5000 at #754

  • September 2012: Pass 6 million leads generated!

  • September 2012: Global Expansion

2006 2007 2008 2009 2010 2011 2012
Diablo Hallway Hard at work Diablo Media custom spray paint street artwork Diablo accent furniture Custom artwork Diablo Gametime Hard at work Hard at work Hard at work Hard at work Bike to Work Day